Commercial Negotiation
5 November 2026 • 3.5 hour workshop
GMT: 08:30–12:00CET: 09:30–13:00

Negotiate strategically, close with confidence
Elevate your negotiation performance with a session that helps transform skills through three core competencies: strategy, tactics, and communication. This practical session teaches participants how to clearly separate selling from negotiating, using simple frameworks to find win-win solutions while using modern tech tools to get the best results.
Leaders learn to analyse opposing parties, use active listening, manage the power dynamics of objections, and counter emotional manipulation or aggressive client tactics. Equipped with proven closing techniques and performance metrics, participants leave with a personalised action plan to secure trust-based agreements even when negotiations seem to fail.
For professionals in sales, procurement, and leadership roles who want to sharpen their negotiation performance.
What we'll cover

Clearly separate selling from negotiating using simple, proven frameworks
OBJECTIVE

Use active listening and power dynamics to manage objections and resistance
OBJECTIVE

Counter emotional manipulation and aggressive tactics with confidence
OBJECTIVE

Secure trust-based agreements and leave every negotiation with a personalised action plan
OBJECTIVE


Delivered by Neil Rabbetts
A seasoned L&D professional with over 20 years of experience helping organisations and individuals grow. Neil’s background spans learning design, facilitation, consultancy and digital learning, with deep expertise gained from years working in financial services and beyond. From designing skills-based organisational frameworks to leading graduate programmes for future leaders, Neil’s approach is practical, insightful and results-driven. He’s partnered with a huge range of global brands, including Nationwide, Aston Martin, Siemens Energy, Oracle and the European Patent Office, bringing learning to life in a way that creates lasting impact.Talk to our experts
00 44 (0) 203 318 5753

Why Cegos?
As an international leader in Learning and Development, we train more than 250,000 people every year across 50 countries, in more than 20 languages, thanks to our global presence in Europe, Latin America and Asia Pacific, and to a network of trusted partners in every corner of the globe.
Book your place
£340 per participant*
Sign up now to reserve your spot on this course. Spaces limited.
* Price does not include VAT / taxes if applicable.
Includes
- 3 hour workshop
- Workshop activities
- Downloadable course workbook
- eLearning





