Data-Driven Sales Excellence

  • Available languages   UK>   FR   CN
Duration
1 Day

Reference
vc040-ext

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For whom ?

Who is this pro training aimed at?

Salespeople looking to improve their ability to manage the entire sales process—from prospecting to closing—while leveraging data and AI tools to enhance their productivity and results.
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Program

The program of training

In today’s fast-paced sales environment, success depends on the ability to adapt to evolving market dynamics, leverage data insights, and foster strong collaboration within teams. Our Data-Driven Sales Excellence course introduces you to the MMO (Market, Meeting, Offer) framework, which breaks down the sales process into 9 essential steps—from setting priorities to closing deals.

This course strengthens three core sales competencies: Organisation, Credibility, and Relationships. You will leave with the skills needed to streamline your processes, boost performance, and consistently achieve your targets in an increasingly competitive market.

Before - Profiler: My Sales Practices

01. Introduction

02. Foundations of Salespeople
  • Organisation, Credibility, and Relationships
03. Opportunity Development Process
  • Focusing on the Market, Meeting, and Offer (MMO) framework
  • Understanding the 9 essential steps of the sales process
  • Integrating AI to optimise sales efforts and decision-making
04. Four Main Actions of Salespeople
  • Action – Explore | KPI: Market Presence
  • Action – Find | KPI: Time to Opportunity
  • Action – Create | KPI: Average Value of Submitted Proposals
  • Action – Impact | KPIs: Win Rate and Value Matching Index
05. Hands - on
  • Reviewing your MMO forecast and KPIs
  • Developing a personalised action plan to achieve your sales targets
After - Practips: Nine-Step Journey to Sales Excellence
  • Integrate data-driven strategies into daily sales practices.
Objectives

The objectives of the training

  • Analyse and optimise time spent on identifying and developing sales opportunities
  • Maximise the effectiveness of the sales process from prospecting to closing deals to improve success rates
  • Leverage on data to optimise the effectiveness of sales efforts to achieve annual objectives
  • Forecast your sales easily and accurately
Strong points

The strengths of the training

  • This training focuses on applying skills in workplace situations by combining the benefits of group training with individual activities for greater effectiveness.
  • It has a strong practical approach, with hands-on exercises to help participants apply the concepts learned.
  • By the end of the session, participants will design an action plan to implement strategies for strengthening their areas of growth and developing key skills.
  • This live class is eligible for 7 PDUs in the Power Skills area, to maintain PMP® or PgMP® certification.
Data-Driven Sales Excellence